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Services

Strategy, production and management.

Start with a live consulting session. Scale into content strategy, production or strategic content management as needed.

Content strategy

From COP 180,000

Clear direction to produce with intention: audit, competitors, buyer persona, pillars, tone, ideas and calendar.

Includes

  • Brand audit
  • Competitor analysis
  • Buyer persona
  • Goals
  • Content pillars
  • Tone of voice
  • Content ideas
  • Calendar
  • Recommendations

Deliverable: PDF + one explanation meeting

Direction

Content production

From COP 180,000

From idea to export-ready: script, filming, editing, captions and music.

  • 1 video
  • Up to 60 seconds
  • One location
  • One revision round

May include

  • Idea
  • Script
  • Filming
  • Editing
  • Captions
  • Music
  • Export

Deliverable: 1 publish-ready video

Production

Strategic content management

From COP 1,200,000/mo

Diagnosis, monthly strategy, calendar, scripts, up to 8 vertical videos and premium editing.

Includes

  • Initial brand diagnosis (first month only)
  • Monthly content strategy
  • Publishing calendar
  • Idea planning
  • Scripts
  • Filming of up to 8 vertical videos
  • Premium editing
  • Social publishing (optional)
  • Monthly follow-up meeting (30 minutes)

Deliverable: Strategic monthly operation

Management
UGC line

UGC for brands

Authentic creator-style videos for brands and founders in Colombia.

Creator-style pieces, separate from strategy / production / management. Built for ads and organic tests.

From COP 550,000Final quote by scope

Includes

  • UGC brief
  • Light script
  • Vertical pieces
  • Clear usage rights

DeliverableUGC pack ready for ads/organic

  • 100% personalizedEvery proposal adapts to your brand and goals.
  • Constant communicationClear feedback at every stage.
  • Results-focusedWe prioritize what moves real metrics.
  • Passion for the craftWe care for every creative and strategic detail.

Not sure which to choose?

I'll tell you if you need clarity, direction or execution.

+1.3M organic views · Coca-Cola, Starbucks, H&M, TOTTO, Cine Colombia

FAQ

Does consulting include deliverables?

No. It is a live advisory session (45–60 min): channel review, errors, opportunities and recommendations. No document, strategy, calendar, follow-up or implementation.

Where should I start?

Need clarity? Strategic consulting. Need a documented direction? Content strategy. Ready to produce? Production. Want the month operated? Strategic content management.

Paola Hoyos, digital strategist, planning content on her tablet

Ready to take your brandto the next level?

Email me and discover how digital strategy can generate real results for your business.

What's included in the consultation?

  • Quick diagnosis of your digital presence.
  • Identification of growth opportunities.
  • Initial strategic recommendations.
  • Space to answer your questions.
Contact by email ✦Personalized reply · No commitment
pahoyoscardona@gmail.com@paolaahoyosc