Experiences

Starbucks

Starbucks case: coffee experiences in social content

Short answerExperience content for Starbucks focused on atmosphere, product and social sharing.

63KVisualizaciones

Problem

Stand out brand experience in a saturated feed.

Context

Content associated with activations/experiences at Parque Alegra.

Objective

Connect product desire with organic visual narrative.

Process

  1. 1Experience observation
  2. 2Short script
  3. 3Aesthetic capture
  4. 4Publishing

Results

  • 63K views on featured piece
  • Aesthetics consistent with brand

FAQ

Do you only work with big brands?

No. The same method adapts to SMBs and personal brands with controlled production budgets.